What's new at Thanx

Marketing Automation

Automations can now target customers currently in the segment

You can now choose to include customers who are already in a segment when you activate an automated campaign — giving you full control over who receives it...

February 3, 2026

Reporting & Insights

Report update: Customer names added to Top 50 and Review Details reports

Two existing reports now include customer names, making it easier to personalize outreach to your highest-value guests and reviewers. What is it? Customer...

January 26, 2026

Reporting & Insights

Thanx Insights Lab: New Reports Roundup

Four new Insights Lab reports have launched over the past two months, giving you sharper visibility into loyalty participation, location performance,...

January 23, 2026

ThanxAI

SegmentAI (Beta)

We’re excited to announce the public beta launch of SegmentAI , an AI-powered segment builder that transforms how you create custom audience segments in...

January 22, 2026

Reporting & Insights

Digital ordering campaign reports now available to all merchants

Digital ordering campaign reports are now available to all merchants using Thanx digital ordering, not just those on Olo. Previously, a subset of campaign...

December 16, 2025

Integrations Ordering Reporting & Insights

Platform & Data Improvements: SFTP, Reports and Credit Card Logos

Three platform improvements are now live: richer SFTP data exports, expanded digital ordering reports, and updated payment UI for Worldpay compliance. What...

December 16, 2025

Integrations Ordering Toast

Valutec gift card integration for Toast online ordering merchants

Gift card support for Toast online ordering merchants is now available with a new direct integration with Valutec, bringing a seamless gift card experience...

December 4, 2025

Reporting & Insights

New reporting suite available in campaigns

Introducing a new campaign reporting suite that provides powerful, self-service analytics to understand campaign performance across multiple dimensions. Why...

December 1, 2025

Marketing Automation Reporting & Insights

Multi-use rewards reporting

Campaign reporting for multi-use rewards now accurately reflects how these campaigns actually work — with clearer redemption counts, revenue-first metrics,...

October 30, 2025

Loyalty Org Management & Settings

Set a maximum number of points earned per order with a points restriction

Points restrictions give you more control over how points are earned, allowing you to set a maximum number of points per transaction. This prevents guests...

October 29, 2025