What's new at Thanx

Loyalty App Experience

Transition message to inform guests about changes to points earning

For brands transitioning between the card-linked and check-in loyalty models, Thanx branded apps now display a one-time transition message to guests with...

September 2, 2025

Guest Engagement App Experience

Text blocks with merge tags in the CMS

You can now include customizable text blocks on your app home pages. Add a personalized touch to catch the eye of your guests with merge tags: In addition to...

August 20, 2025

Reporting & Insights

Insights Lab tutorial videos

Questions about how to interpret a report and translate the data into actionable insights? Every Insights Lab now links to a short video tutorial that walks...

August 8, 2025

Loyalty Guest Engagement

Introducing App-less

Our App-less Loyalty Experience is a seamless, mobile-first solution that makes it easier than ever for guests to join your loyalty program and start...

August 7, 2025

Reporting & Insights

New in Thanx Insights Lab- Revenue at Select Location(s) Report

The Revenue at Select Location(s) report shows weekly net revenue attributed to loyalty members, broken down by in-store and digital channels. It displays...

August 6, 2025

Reporting & Insights

New in Thanx Insights Lab- NPS by Channel Report

Curious how customer sentiment compares between in-store and digital experiences? The new NPS by Channel report breaks down Net Promoter Score (NPS) by...

August 6, 2025

Reporting & Insights

New in Thanx Insights Lab- Point Activity by Lifecycle Stage Report

Wondering which customers are actively redeeming points and which ones are letting them expire? This report breaks down point behavior across your customer...

August 6, 2025

Reporting & Insights

New in Thanx Insights Lab- 1st Purchases and App Adoption by Location Report

Now you can see where your new customers are making their first purchase, and whether they're also using your app. This report expands on the original 1st...

August 6, 2025

Reporting & Insights

New in Thanx Insights Lab- Top 50 customers report

Explore your top customers in this new report, Top 50 customers. Sort through data and see your top customers based on any of the following: You can filter...

July 31, 2025

Integrations ThanxAI

AI-enabled API Docs via MCP server

We’ve added AI capabilities to our API documentation at https://docs.thanx.com/overview . This includes a live Docs MCP Server that allows AI agents to...

July 25, 2025