Introducing Thanx Insights Lab

A new way to preview and test experimental analytics features inside Thanx. With Insights Lab, you can explore early access to upcoming dashboards and data tools before they reach general release.

Why This Matters

Insights Lab gives you a head start on new analytics capabilities, helping you get more value from your guest data—faster. Whether you're digging into campaign performance or identifying high-value guests, you’ll be able to test and give feedback on experimental features designed to unlock business insights.

A new “Insights Lab” section inside the Thanx Dashboard

Early access to experimental dashboards and metrics

Ability to test new reporting tools and share feedback with our Product team

How it Works

View the Insights Lab via Dashboard (Customers → Insights Lab)

Explore cutting edge reports that other customers have requested

Request new reports if you can't find what you're looking for

Availability

Available to all merchants expect Malls (due to additional data sharing restrictions)

Available to admins (to ensure sensitive data in't being shared across roles)