New reporting suite available in campaigns

Introducing a new campaign reporting suite that provides powerful, self-service analytics to understand campaign performance across multiple dimensions.

Why this matters:

The new campaign reports allow you to explore campaign data immediately through interactive reports that break down performance by location, products purchased, date ranges, and more. For reports with A/B testing, campaign analytics are displayed at the variant and control group level.

What's new:

• A new suite of campaign reports that share insights related to campaign goals including purchase and reward influence

• Early access to experimental dashboards and metrics

• Ability to test new reporting tools and share feedback with our Product team

How it works:

View the new campaign reports in your dashboard through Campaigns>All campaigns>Report (in-line with the campaign name)

Availability:

• Available to all merchants except Malls (due to additional data sharing restrictions)

• Available to admins (to ensure sensitive data in't being shared across roles)